(MENAFN - Arab Times) The BCG e-Friction Index measures the four types of friction that prevent consumers, companies and countries from realizing the internet's full benefits.
Infrastructure-related friction - the most significant - limits basic access to online activity
Industry-related sources of friction, such as shortages of capital and skilled labor, hold back successful online business operaons and the development of digital businesse
Individual friction - payment systems and data security are two examples - affects the degree to which citizens and consumers engage in online activitie
Information-related friction includes the volume of content available in a local language, a country's commitment to internet openness, and obstacles to assessing certain types of content