(MENAFN -Arab News) REDTAG, the region’s major value fashion, lifestyle and home ware retailer, opened its 18th store at King Abdullah Bin Abdul Aziz Road, Near Al Manar Hospital, Khafji in Eastern region recently.
Khafji Gov. Mohammed bin Sultan Al-Hazza opened the new store in the presence of REDTAG management, staff and a large gathering of customers.
Shehbaz Shaikh, country manager of REDTAG, said: "The new showroom, which is our 79th showroom in Saudi Arabia, consolidates our position as a leading retailer of fashion, lifestyle and home ware products to the mid-market segment."
The showroom will offer a wide range of apparel and accessories for men, women, children and infants as well as homeward.
"Value-driven customers with active and demanding lifestyles will be delighted to know that REDTAG refreshes its collections frequently to ensure that each store always offers the latest international trends in fashion and homeward — at the most affordable prices. Customers visiting the new REDTAG showroom will find the same value elements that they have come to expect and appreciate in our brand," he added.
Ernest J. Hosking, CEO of the REDTAG Group, said: "By opening our 79th REDTAG store in the Kingdom, we have taken a significant step forward in our plan to position REDTAG as a fashion retailer who makes the shortlist of any price-sensitive shopper. REDTAG is already a force to be reckoned with in Bahrain, Kuwait, Qatar, the UAE and Jordan. We want the brand to achieve the same stature in Saudi Arabia during 2014. Shoppers at the Khafji REDTAG store can expect to pick up the latest fashion wear and home ware at affordable prices. They can also expect to see new collections in the store regularly and frequently. REDTAG brand becomes a compelling proposition in the retail market.”