Quotes: MENA   Enter Symbol: NewsLetter: Search: advanced

UAE - Noor Islamic rebranded to extend market reach  Join our daily free Newsletter

MENAFN - Khaleej Times - 08/01/2014
No. of Ratings : 0
Add to Mixx!

(MENAFN - Khaleej Times) The Dubai-based bank has rebranded itself, removing the 'Islamic' from its name, but will continue to offer Shariah-compliant products

"Adherence to Shariah values and principles is in our DNA and they will continue to be the bedrock of our business decisions," Noor Bank's chief executive officer Hussain Al Qemzi told reporters at a news conference. The bank will reflect Islamic values through its operations rather than its name, Al Qemzi explained

Giving examples of Al Rajhi, Baraka and Kuwait Finance House, he said that most of the Islamic banks and financial institutions don't include 'Islamic' in their names. Launched on Tuesday, the new brand expression is reflected across Noor Bank's sister companies, with new visual identities being introduced for Noor Takaful, Noor Trade and Noor Awqaf

Alongside the visual changes, Noor Gets It Done will serve as Noor Bank's business purpose, becoming central to the Noor customer experience. The new visual identities of Noor Takaful, Noor Trade and Noor Awqaf reflect the business purpose across all financial sectors

Al Qemzi, who is also Group CEO of Noor Investment Group, explained the thinking behind the new business purpose: "Building a better customer experience has been at the heart of our strategy and we have now captured that in an explicit and concise way. Noor Gets It Done is more than a promise; it is a commitment to change the face of customer service in the UAE financialsector. It will be at the front and center of everything we do as an organisation.

"Noor Gets It Done means that we will have a different outlook. Where others see difficulty, we will see opportunity. Where others look for excuses, we will simply look harder. And where others confuse through process, we will simplify with outcome," he explained

With its eyes firmly on future expansion, Noor has taken a modular approach to differentiating its businesses. "We want to grow and our new branding gives us the freedom and inspiration to flourish," said AlQemzi

Noor Investment Group chairman Shaikh Ahmed bin Saeed Al Maktoum commented: "I would like to thank all the stakeholders for the support extended to Noor Bank during the last six successful years of its operations. Noor is an integral part of the vision of His Highness Shaikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to make Dubai the capital of the global Islamic economy. Dubai is committed to supporting the future growth and success of Noor Bank.

As part of the next phase of Noor's growth, the look and feel of Noor Bank and Noor Takaful retail outlets will be re-imagined to enable more effective, more efficient and more rewarding customer service experiences. Credit and debit cards have been renamed to better reflect the benefits offered and all bank forms and documents have been redesigned and simplified with the customer in min


Khaleej Times

  MENA News Headlines
 Nov 26 2015 - Turkey- G20 Communiqu: 34The fight against terrorism is a major priority34The Journal Of Turkish Weekly
(MENAFN - The Journal Of Turkish Weekly) Following the two-day summit in Antalya Turkey G-20 leaders released a communiqué calling for greater coordination and information to counter terrorist ...

 Nov 26 2015 - Muslims on 39the front line39 against terror: NATOThe Journal Of Turkish Weekly
(MENAFN - The Journal Of Turkish Weekly) NATO Secretary General Jens Stoltenberg has said it is Muslims who are on “the front line” in the fight against terrorism and extremism. ...

 Nov 26 2015 - Western Balkans 39key to fighting extremism39The Journal Of Turkish Weekly
(MENAFN - The Journal Of Turkish Weekly) The western Balkans is “key” to stemming extremism and terrorism the president of the European Council said Wednesday. Speaking at a summit to ...

 Nov 26 2015 - Turkey- Syrian Turkmen facing 39critical39 period in battleThe Journal Of Turkish Weekly
(MENAFN - The Journal Of Turkish Weekly) Fighting between Syrian Turkmen forces and regime troops is “critical" the leader of the Turkmen opposition said Wednesday. Russian airpower is ...

 Nov 26 2015 - ISIS kills its Austrian 39poster girl39 after she attempts to flee SyriaThe Journal Of Turkish Weekly
(MENAFN - The Journal Of Turkish Weekly) An Austrian teenager who fled to Raqqa Syria in order to join the Islamic fundamentalist terror organization Islamic State was beaten to death after ...

 Nov 26 2015 - Kuwait Spain discuss scientific cooperationKuwait News Agency (KUNA)
(MENAFN - Kuwait News Agency (KUNA)) KUWAIT Nov 26 (KUNA) -- Kuwait Institute for Scientific Research (KISR) and Spanish Nuclear Safety Council (CSN) discussed means of scientific cooperation and ...

 Nov 26 2015 - Kuwait- KNPC upgrades operations at Al Ahmadi refineryKuwait News Agency (KUNA)
(MENAFN - Kuwait News Agency (KUNA)) KUWAIT Nov 26 (KUNA) -- Kuwait National Petroleum Corporation (KNPC) announced on Thursday upgrading its Fluid Catalytic Cracking Unit at Al-Ahmadi Refinery so as ...

 Nov 26 2015 - Deputy FM: Kuwait interested in tightening airport security in coordination with BritainKuwait News Agency (KUNA)
(MENAFN - Kuwait News Agency (KUNA)) KUWAIT Nov 26 (KUNA) -- Deputy Foreign Minister Khaled Al-Jarallah said on Thursday Kuwaiti security authorities are keen to work with the British side for ...

 Nov 26 2015 - Al Tayer affirms DEWA's commitment to support UAE national identityEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) DUBAI 26th November 2015 (WAM) -- Saeed Mohammed Al Tayer MD and CEO of Dubai Electricity and Water Authority DEWA has affirmed DEWA's commitment to ...

 Nov 26 2015 - UAE- YFEL Led Solar Energy Project with Masdar Collaboration Comes Online to Help Power Rashid Abdullah Omran HospitalEmirates News Agency (WAM)
(MENAFN - Emirates News Agency (WAM)) ABU DHABI 26th November 2015 (WAM)--Masdar has completed a 543 KWp photovoltaic (PV) solar power project that is to deliver renewable energy to the Rashid ...




Click to Apply


Middle East North Africa - Financial Network

MENAFN News Market Data Countries Tools Section  

Middle East North Africa - Financial Network

Main News
News By Industry
News By Country

Islamic Finance News
Private Equity News

How-To Guides
Technology Section

Travel Section

Search News

Market Indices
Quotes & Charts

Global Indices
Arab Indices


Oil & Energy

Currencies Cross Rates
Currencies Updates
Currency Converter

USA Stocks
Arab Stocks

Saudi Arabia 

Economic Calendar
Financial Glossary

Financial Calculators

RSS Feeds [XML]

Corporate Monitor


Real Estate
Submit Your Property

Arab Research
Buy a Research

Press Releases
Submit your PR

Join Newsletters

© 2014 menafn.com All Rights Reserved.  Terms of Service | Privacy Policy | Contact Us | Advertise | About MENAFN | Career Opportunities | Feedback | Help