(MENAFN - Arab Times) More than 1000 fans participated in the National Bank of Kuwait's (NBK) Instagram Desert Competition since its launch last week. Essa Salem Hamad Al Sheikh Musaed and Ahmad Essa Ahmad Amer won the best photos in the first week of this competition that runs until Jan 2, 2014. NBK followers on Instagram can take part in this competition by taking pictures of the desert on the occasion of the camping season and post them on NBK page on Instagram @NBKPage with the hash tag #NBKDesert. The competition runs for four weeks. Two winners will be awarded weekly and eight winners in total with cash prizes up to KD 2000. Participants must be followers of NBK's official Instagram account.
As a green bank, NBK considers the environment as an most precious asset. The concept behind this competition is to raise environmental awareness and encourage people to participate and help in keep the environment clean and take part in social responsibility. NBK greatly values social media as an easy mean to communicate with customers and build a strong and lasting relationship. NBK looks forward to receiving photos from followers and present them with valuable prizes.
NBK enjoys the largest social media presence in Kuwait. NBK views social media networks as important aspects for supporting the lifestyle and banking habits of NBK clients. For more information regarding banking transactions, events and competitions check out National Bank of Kuwait official Facebook page NBK Official Page or follow NBK on Twitter and Instagram @NBKPage, You Tube NBKMedia, Linkedin National Bank of Kuwait, Foursquare NBK and Google NBKMedia.