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MENAFN - Arab News - 11/12/2013

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(MENAFN - Arab News) With the Saudi economy growing, companies in the Kingdom have realized that proficiency in the English language is one of the best ways to communicate with the world.
With Saudis being hired in various job positions, corporate leaders have stressed the need for them to learn English, although many citizens are yet to realize the importance of the language.
The government has made its policy known to international companies that they should employ Saudis and help them improve their English language skills, and even fund such training courses.
Training courses offered by various firms are aimed at honing the skills of Saudi employees and arming them with knowledge that is important for their professional and personal growth and development.
Dawoud, from the training department of International Charity Organization, said: "We have developed an in-house English training course, especially for Saudi employees whose communication skills are weak. We are trying to ensure that they can converse in English comfortably, more so as their work requires them to express themselves in English at a national or international level. The course also covers writing skills and business presentations."
According to Dawoud, the language training will be imparted during office hours, and on completion of the course, the employees will receive official certificates.
Likewise, Majed Hanouf, human resources manager at a car dealership, believes that almost every job demands knowledge of English these days. It is in this context that the company appointed professional teachers to conduct an English training course for its employees.
Saleh Balilah, general manager at Oxford Academy, said: "We are training several Saudi employees from different companies such as National Commercial Bank, chambers of commerce, banks and Saudi Arabian Airlines, not only to make them proficient in English but also to achieve the highest level of professionalism."
Noticing the demand for English, companies and organizations have instructed employees to have a sound knowledge of the language to do well in their jobs.
Mansour Ahmed, manager at a coffee shop, said: "We have organized English sessions for new Saudi staff. This is true for all retail outlets where managers and employees need to talk confidently with the customers in English, a skill that is growing in importance."
Saud Bassam, a sales manager, said: "I could speak a little bit of English earlier but with the support of my company, I have not only learned to read and write but gained business knowledge."
Jamal Eddin, an instructor at an English Learning Institute, said people from all walks of life visit the institute to sharpen their spoken and written English. Companies have hired the institute to provide English training to Saudi employees.
"In accordance with the new rule, several Saudis have started working but they lack communication skills. We discuss their needs and train them at different course levels, which optimize their learning ability and help in confidence-building," he said.

 






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