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MENAFN - Khaleej Times - 06/10/2013
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(MENAFN - Khaleej Times) Middle Easts largest consumer IT and electronics show Gitex Shopper kicked off on Saturday with incredible deals on 30,000 consumer electronics and millions of dirhams worth of prizes.

The event was officially opened by Shaikh Majid bin Mohammed bin Rashid Al Maktoum, Chairman of the Dubai Culture and Arts Authority. In total, over 120 exhibitors will have exciting new product launches and unbeatable offers across the full range of technology, communication and entertainment sectors.

Taking place at the Dubai World Trade Centre, the eight-day shopping extravaganza is open for everyone from 11:00am to 11:00pm on all days with an entry ticket of Dh30. The show offers a lot of crazy deals and hefty discounts for grabs with promotions; Visit & Win raffle prizes, Scratch and win competitions, gift vouchers and giveaways.

Visitors can get one Visit & Win coupon for every ticket paid to win Intel based tablets and to enter the raffle to win the daily grand prize draw: an Opel Astra GTC every day for eight days. A record number of visitors attended in the opening hour of the show, with 200,000 more expected to visit the show during the course of the eight days to snap up unbeatable deals

"Our main focus is making sure we continue to deliver the best possible experience for both visitors and exhibitors. We continue to welcome new brands to the show, launch new features and ensure that everything moves as smoothly as possible whether its getting to and from the event, navigating the busy halls to nab the best possible deals on the latest gadgets, grabbing a bite to eat, or being entertained and engaged by fun acts, competitions and promotions," said Trixie LohMirmand, senior vice president, Dubai World Trade Centre, organiser of Gitex Shopper 2013.

As the largest consumer IT and electronics show in the Middle East, he event has once again attracted the worlds top class technology brands including Acer, Bose, Blackberry, Dell, Intel and HP, through to Nestle, Nokia, LG, Toshiba, Samsung, Seagate and Western Digital as well as the biggest names in the retail sector including Al Falak, E-City, Emax, Geekay Games, iStyle, Jackys Electronics, Jumbo Electronics, Max Electronics, Mega Electronics, MK Trading, One Mobile, 050 Telecom, Plugs Ins, Tec Buy and Sharaf DG. The first day of the show was up to the expectations of major power retailers and they hope to touch at least same level of sales that they witnessed last year at the Gitex Shopper.

"Gitex Shopper has proved once again to be very popular with consumers. We are seeing healthy traffic on the first day of the event and we hope to do at least the same [sales] we did last year," Ashish Panjabi, chief operating officer, Jackys Middle East, told Khaleej Times.

"Given the fact that for most new product launches priority stock allocation is given to our stands at Gitex Shopper, if you want the right product in the right colour, youll probably find it at Gitex Shopper," Panjabi added.

"Product offers have also increased this year over previous years due to intense competition between both brands and retailers and this means consumers can expect to get more bang for their buck during this event," Panjabi said.

Nadeem Khanzadah, head of sales at Jumbo Electronics, also expressed his satisfaction on the first day crowd. "So far the footfall is good as today is a non-working day for a lot of people here and we expect more in the evening."

Khanzadah mentioned that the company expects better than last years sales during the show. Jumbo has added two new categories and unveiled blockbuster offers for 5-6 products. This year the company is offering big promotions on Nikon cameras and Samsung TV.


Khaleej Times

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