(MENAFN - Muscat Daily) Harley-Davidson Middle East and North Africa (MENA) has announced its 2013 schedule for the Open House Days in MENA region under the theme Come Together, Change Lives' as it gathers riders in support of the United Nations World Food Programme for the third consecutive year while unveiling the iconic new 2014 models.
The Open House will be held on the October weekend falling between the 24 and 27, and will be attended by Harley and non- Harley riders in countries across the GCC, Levant and North Africa. As in 2012, the Open House will feature a parade ride to build camaraderie and community while coming together for an excellent cause. In Oman, the Come Together, Change Lives' Open House will be held on October 26. The line up will include motorcycles by Project Rushmore, a comprehensive effort by Harley- Davidson to fundamentally improve every aspect of the riding experience for owners of its Touring motorcycles.
After years of imagining, planning, styling and engineering, and countless hours of riding with and talking to its customers, Harley-Davidson's Project Rushmore presents the full range of 2014 Touring and Trike models that are smart, comfortable, responsive and simply stunning. Come Together, Change Lives' event will take place in support of the UN World Food Programme (WFP), the world's largest humanitarian agency fighting hunger worldwide, which feeds over 90 million people in 80 countries on average each year.
Riders will be invited to purchase Harley-Davidson pins, with proceeds going to WFP. ''We are delighted to be able to welcome riders and non-riders to Harley-Davidson's 2013 Open House, where we will introduce them to our new 2014 models. This year, we are particularly excited because we're unveiling new motorcycles upgraded by the Project Rushmore, which transforms the riding experience through category-leading technologies.
And as in previous years, the community of riders in Oman will join up for a celebratory ride while also coming together to support the fight against child hunger,'' said Elsa Abi Nader, Harley-Davidson Marketing Manager for MENA. 2014 is an exciting year for Harley-Davidson Motor Company; as it reveals a new motorcycle line that includes seven Touring, Trike and Custom Vehicle Operations (CVO) models transformed by Project Rushmore, an effort by Harley-Davidson to improve every aspect of the riding experience. Additionally there is a limited-production factory-custom CVO Softail deluxe model, the restyled Dyna at Bob model, and the introduction of ABS for all Sportster models (excluding Iron 88