UAE- UAB unveils new features for loyalty programme


(MENAFN- Khaleej Times) The No.1 domestic retail bank in the Middle East has further enhanced its award-winning customer loyalty programme, UAB Rewards, with additional features that further demonstrate its ability to deliver outstanding value to customers across range of products, services and experiences. Not only has United Arab Bank added over 90 low-cost airlines such as FlyDubai, Air Arabia, Ryanair, etc, to the 360 airlines already available for booking, now it presents the Middle East's first online electronics appliances redemption option, which allows customers to choose from thousands of electronic products from home appliances, telecom, information technology, personal care, photography and others. All of these options are available by simply logging on to the website - www.uabrewards.ae - and delivered to your doorstep anywhere in the UAE or across the globe. Tom Smith, executive vice-president and group head of Retail Banking, said: "As a customer-centric bank where clients are put at the centre of every decision we take, we are delighted to offer the enhanced UAB Rewards programme, giving customers the opportunity to earn points on host of banking products and transactions like bonus points on first salary transfer, placement of fixed deposit, in addition to earning points on all credit and debit card transactions. With UAB Rewards, our customers have more flight and hotel choices and that also with no black-out dates. What's more, now you can redeem for electronics and home appliances and deliver to your home with your accumulated points." Smith added United Arab Bank is a truly local bank where almost half of its new customers are UAE nationals served by a local workforce. He said: "We are proud to serve our affluent and mass affluent clients who deserve the best in the market and we aim to address their growing needs in an efficient and effective manner. Our growth has been well supported through our expanding branch network, a team of qualified relationship managers and dedicated mobile sales advisors throughout the UAE and alternate banking channels." "We are pleased that our efforts have been recognised not only by our customers but by a series of prestigious awards we have received recently such as No. 1 Customer Loyalty Programme in the Middle East and the Best Domestic Retail Bank in the Middle East. Thus, we expect UAB to continue on its successful journey throughout 2013 and beyond." Operating with 20 branches and offices across the UAE, United Arab Bank has recently moved its head office to UAB Tower in Al Buhaira Corniche. UAB's growth in 2013 will be supported by its branch expansion plans in Dubai, following the opening of branches in Abu Dhabi, Sharjah, Ajman, Umm Al Quwain, Ras Al Khaimah and Fujairah in 2012. UAB's branch network is set to reach 30 by the end of 2013.


Khaleej Times

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