(MENAFN- Khaleej Times) Miss Poem, a Turkish clothing store for young women, has made its UAE debut with two new stores in The Dubai Mall and Abu Dhabi's Al Wahda Mall.
Many more outlets in the UAE are to follow, which are part of the expansion plan Miss Poem's local and executive distributer, Emessa, has for the brand. It also expects to open more shops in neighbouring Gulf states.
"Our plan is to open 15 stores in five years. The stores will be for three of our brands: Miss Poem, Hotic and Zax, all around the UAE," Emessa chief executive Alaa Hajjo said.
"The second phase of Miss Poem expansion will take us to Irbil, Iraq and Egypt." Hajjo added.
Miss Poem has opened about 120 shops and 600 different points of sale. It is one of the most famous brands in Turkey that has styled and dressed many of Istanbul's well-known stars and celebrities.
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